Affiliate programs

Patrick Hone

6/2/2025

Affiliate programs

Help clients scale through referrals by launching an affiliate link tracking program.

Solution overview

B2B affiliate programs are a dynamic marketing strategy where your clients can partner with affiliates to promote their products or services. By engaging with other businesses, industry influencers, or individuals with relevant networks, your clients can incentivize these affiliates with commissions or rewards for driving sales, leads, or other valuable actions.

Using a unique link referral workflow, affiliates receive personalized links to track their referrals which payout when an outcome is achieved e.g. a sale or signup. This approach enables your clients to expand their reach and tap into new markets, leveraging the influence and connections of their affiliates to achieve broader growth.

An example of an affiliate program could include a software company who wants to encourage technology bloggers to recommend their software to their audience.

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