Auctions are a great way to gamify programs and keep customers highly engaged and coming back for more, or launch reward programs with a fixed budget.

Auctions use a customer's point balance, where points are bid on an auction to win something like an iPhone. When a bid is placed, the points are held in reserve until the auction closes, this means the customer cannot spend those points elsewhere.

Key features of K-Auctions

Here are a few features available when using K-Auctions:

  • Configure auctions using either a highest or lowest unique bid.
  • Drop auction components into partner portals using K-Editor.
  • Configure close auction dates.
  • Run single or multiple auction sets.
  • Easily upload auction thumbnail images.
  • Target auctions to specific customers.
  • Configure customer alerts when they are outbid.